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Listen "122_How CTV Ads Are Changing Cannabis Marketing"
Episode Synopsis
Welcome Jake Litke, CEO of MediaJel, a digital advertising platform specializing in the cannabis industry. Jake has had 20 years of experience building ad tech platforms around geo and mobile data. In 2018, he launched MediaJel to specifically serve the cannabis industry in media buying, attribution, and retargeting capabilities. We talk about programmatic advertising strategies, especially for CTV, and why it may be the next big advertising opportunity for the cannabis industry. https://www.mediajel.com/ #podcast #cannabisindustry #business #digitalmarketing #CTV
Innovating Cannabis is produced and hosted by Pam Chmiel, a journalist, freelance writer, and marketing and PR specialist in the cannabis industry. Get in touch to discuss your business strategy or explore working together at [email protected]. Portfolio: LinkedIn Twitter InstagramPlease like the show to help us reach more listeners🙏🏻 Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Innovating Cannabis is produced and hosted by Pam Chmiel, a journalist, freelance writer, and marketing and PR specialist in the cannabis industry. Get in touch to discuss your business strategy or explore working together at [email protected]. Portfolio: LinkedIn Twitter InstagramPlease like the show to help us reach more listeners🙏🏻 Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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