Business Development for Firms: Part 3 or 3

15/04/2025 28 min Episodio 29
Business Development for Firms: Part 3 or 3

Listen "Business Development for Firms: Part 3 or 3"

Episode Synopsis

More fundamental marketing frameworks to focus your business development strategy. 
Topics include:
↳ How to measure the success of your business development initiatives, and when change may be needed?
↳ Is the juice worth the squeeze when it comes to your bus dev investments?
↳ How might an emphasis on (or lack thereof on) in-house training investment impact the firm brand?
↳ DEI, ESG, and other trends on bus dev.