Listen "The Great Ghost Blogging Debate"
Episode Synopsis
What is Ghost Blogging? It’s blogging performed by a company or person(s) on behalf of another entity. Some say that it’s inherently wrong due to transparency and lack of content coming directly from the source; others say that partner providers are able to act as extensions of their clients, often knowing more about their client’s business than the client themselves.
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.