Will there be a mega merger or acquisition in travel in 2025? Will AI fatigue take hold? And, will travel companies address not just technical debt but technical deficit?  Predicting what might happen in travel is never easy with the industry impacted by so many external factors, but some executives usually take a good stab at how things might play out. Aaron Gowell, founder and CEO of SilverRail Technologies, Timothy O’Neil-Dunne of T2Impact and Lorraine Sileo, founder of Phocuswright research discussed some of the current trends in the PhocusWire studio at The Phocuswright Conference. The executives spoke about what will happen with the new presidential administration in the United States, the possibility of deregulation and general uncertainty affecting consumer spend. They also touched on the hype around AI, whether travel companies have researched what customers really want when it comes to the technology and the lack of focus on meaningful metrics such as conversion. All episodes: https://www.phocuswire.com/in-phocusSee omnystudio.com/listener for privacy information.

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