In this episode, ILM Editor Isabella Griffiths is joined by Steven Sothmann, President of the Leather and Hide Council of America (LHCA), Julia Herman, Beef Cattle Specialist with the National Cattleman’s Beef Association in the U.S. and Ashley Lembke, Vice President of Food Safety and Quality Assurance at American Foods Group, to discuss animal welfare and the programs that are currently being employed, as well as how this translates into the leather industry and the public perception of leather. This highly engaging and informative talk delves into the challenges of the cattle industry with regards to animal welfare, best practice, latest traceability technologies and how cross-industry efforts can be galvanised to change the negative image of leather. For more information on ILM you can visit our website -  internationalleathermaker.com.

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