Listen "Amazon Prime Brochure Mockup"
Episode Synopsis
Description: A gate fold brochure about Amazon Prime in the style of a cardboard box.
Process (Programs, Tools, Skills): I started by finding cardboard textures online. I then photoshopped an edge on one of them and added another masked layer to have the cardboard looked ripped a little by the tape. Then I created the tape. I looked at references online of what amazon tape looks like and created a series of gradients to imitate the texture of the tape with the raised sections reflecting a little and casting a shadow over the words. I then created a white box and styled it like a shipping label. I took all of these elements and placed them on the artboard. I then began to add in my own custom shadows and used blended gradients to create the appearance of creases and wrinkles.
Message: My message is that Amazon Prime offers free 2 day shipping on thousands of products.
Audience: People who make online purchases or are considering doing so.
Top Thing Learned: I had to make the folds line up according to the specific printer in the Spori.
Color scheme and color names: Complimentary: teal & orange
Title Font Name & Category: Veneer, display
Copy Font Name & Category: Humanist521BT, sans serif
Word Count: 288
Thumbnails of Images used:
Sources (Links to images on original websites)
http://kamiakcreek.wordpress.com/tag/box/
http://www.texturegen.com/free-textures/texture-840/
http://www.sycha.com/10-free-high-res-cardboard-textures
http://graphicssoft.about.com/od/digitalscrapbooking/ig/Paesaggio-Digi-Scrap-Kit/Paesaggio-Torn-Handmade-Paper.htm
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