Listen "#1: Promoting Mastering the Art of French Cooking (Julia Child & Judith Jones)"
Episode Synopsis
Judith Jones, long-time editor for Alfred A. Knopf, persuaded the publisher to take a chance on a French cookbook that no one knew they wanted. That book and TV made Julia Child a surprising star. Learn about three themes that helped make Mastering the Art of French Cooking a publishing success: counter positioning, fascination with the Kennedys, and the rise of TV.Bibliography For more on Judith Jones and her work with Julia Child, read The Editor: How Publishing Legend Judith Jones Shaped Culture in America by Sara B. FranklinPeople Discussed in the Episode: Julia Child | American chef, television personality, and co‑author of Mastering the Art of French Cooking | 00:19 Judith Jones | American literary and cookbook editor at Alfred A. Knopf | 01:17 Louisette Bertholle | French cook and co‑author of Mastering the Art of French Cooking | 02:10 Simone Beck | French cook, cooking teacher, and co‑author of Mastering the Art of French Cooking | 02:15 Sarah B. Franklin | American writer and biographer of Judith Jones | 08:58
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