"I love what you've done with KAI Collective" — this is something people say to me quite often. But there's so much to marketing than one single person's good ideas.In our first episode with a guest, I sit down with one of my longest-standing clients and a friend Fisayo Longe, founder of KAI Collective to explore what it takes to be successful when it comes to building your brand. KAI Collective started with a small, £6,000 loan and now turns over multi-millions every year. As a fully bootstrapped business, there's so much that can be learned from KAI's journey. Enjoy.If you're new here, I run Inner Circle, a marketing strategy company that helps brands outlive the algorithm®. Learn more about us here: innercirclestrategy.comAbout: #IHaveNotes is all about the intersection of culture, creativity + communications. Created by Abiola, a Marketing + Brand Strategist based in LondonGet #IHaveNotes straight to your inbox: https://abiola.substack.com/#IHaveNotesNew episodes out every week — let me know what you thinkSocial: https://www.instagram.com/abxola/ + https://www.tiktok.com/@abxola

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