Marco joins Tom and Will to discuss the significance of cross-team collaboration and internal enablement in partnerships. They explore building great teams, fostering collaboration, aligning with other teams, and demonstrating partnership value. The discussion also covers compensation and incentives for partner professionals. Key takeaway: prioritize cross-functional collaboration and build strong inter-team relationships for partnership success.TakeawaysPrioritize cross-functional collaboration and build strong relationships with other teams to drive partnership success.Be curious and understand the goals, challenges, and motivations of other teams.Prove the value of partnerships by showing how they contribute to the goals and success of other teams.Consider a variety of KPIs and incentives to motivate partner professionals, focusing on both short-term and long-term impact.Chapters00:00 Introduction and Welcome13:36 Building Strong Relationships with Other Teams26:16 Incentivizing Partner Professionals34:22 Final Thoughts and Takeaways

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