ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "#10 - Alex Latham - From a 400-Person Slack Channel to Managing £40b in Assets in 6 Years"
Episode Synopsis
Welcome back to Free Founders, where we share actionable lessons from the world's best solopreneurs & small business owners.
This is for aspiring entrepreneurs who want proven strategies to go from zero → 1st sale → scale (& unlock financial freedom & freedom of time in the process).
My guest today is Alex Latham
Co-founder & Chief Marketing Officer of Chip
Considered the brain behind the biggest crowdfunding raise ever `9maybe behind Brewdog)
Won a LOAD of fintech marketing awards
Also, has the honour of being my cousin
Alex & Simon have really built Chip (https://getchip.uk) differently through a clear idea of their audience, very smart, very deliberate way of cultivating that audience & a relentless focus on building a great product for that audience.
Expect to learn…
The power of crowdfunding done right
How to build a true loyal audience
What all these Forbes & British Banking awards have done to his ego ;)
This is for aspiring entrepreneurs who want proven strategies to go from zero → 1st sale → scale (& unlock financial freedom & freedom of time in the process).
My guest today is Alex Latham
Co-founder & Chief Marketing Officer of Chip
Considered the brain behind the biggest crowdfunding raise ever `9maybe behind Brewdog)
Won a LOAD of fintech marketing awards
Also, has the honour of being my cousin
Alex & Simon have really built Chip (https://getchip.uk) differently through a clear idea of their audience, very smart, very deliberate way of cultivating that audience & a relentless focus on building a great product for that audience.
Expect to learn…
The power of crowdfunding done right
How to build a true loyal audience
What all these Forbes & British Banking awards have done to his ego ;)
In God we trust