Crafting A New Industry Future Through Artisan Fashion with Nazia Siddiqui of Transcend

10/05/2022 54 min
Crafting A New Industry Future Through Artisan Fashion with Nazia Siddiqui of Transcend

Listen "Crafting A New Industry Future Through Artisan Fashion with Nazia Siddiqui of Transcend"

Episode Synopsis

In episode 42, Nazia Siddiqui of Transcend shares her vision for a new normal for the fashion industry focused on ethical, sustainable, and artisan crafted clothes that puts the people at every level of the production chain at the forefront.





In this episode, you’ll learn:




How growing up in India influenced how Nazia sees fashion



The regional differences between fashion industry skill-sets and textile arts



The importance of long-term thinking



How Nazia met the factories and artisans who make Transcend’s clothing



How factories responded to Nazia’s request for pre-sale only orders



The values that Transcend is built on and how that affects how Nazia runs her business



How Nazia decides what things to do herself and what to hire help for in her business



What Nazia did differently when launching her second collection and how that affected sales



How Nazia sets sustainability goals for Transcend - and what she’s focusing on for 2022




People and resources mentioned in this episode:




Transcend website



Transcend Instagram



Transcend Facebook




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