📩 Get the 5-Step Framework to build a profitable and sustainable horse business: 👉 https://www.horsebusinessbuilders.com/grow We dive deep into the recent changes in social media algorithms and how they impact your horse business marketing strategies. We discuss the importance of nurturing your audience, the decreasing reach of organic posts, and the shift needed in your marketing approach. Learn how to use social media effectively for awareness and utilize alternative methods like email lists and private communities to maintain engagement and build a sustainable business. We also introduce Horse Business Manager, a tool to help streamline your marketing efforts and save you time.  Join us as we share practical steps to adjust your strategy and ensure success in the evolving digital landscape. 00:00 Introduction: The Social Media Algorithm Shift 02:07 The Give, Give, Give, Ask Principle 05:04 The Funnel Approach to Marketing 07:10 Building and Owning Your Community 10:19 Utilizing Horse Business Manager 14:02 Optimizing Social Media for Attention 17:44 Conclusion and Next Steps

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