🚀 Sign up for Jamie's Email Revenue Roadmap course here: https://coaching.yellowbarnmedia.com/emailoffer-1 📩 Get the 5-Step Framework to build a profitable and sustainable horse business: 👉 https://www.horsebusinessbuilders.com/grow Want to grow your horse business and build loyal clients? Email marketing is one of the most effective — and underused — tools in the equine industry. In this episode of the Horse Business Builders Podcast, we sit down with Jamie Samples from Yellow Barn Media to break down how to create powerful, authentic email campaigns that actually get results. You'll discover: ✅ The difference between effective and ineffective email campaigns ✅ How to build and revive an email list for maximum ROI ✅ Crafting a compelling welcome series that hooks readers ✅ Using storytelling to connect with your audience ✅ Avoiding common email marketing pitfalls ✅ Understanding the right email cadence for your business ✅ Key metrics to track for improving performance Whether you're a horse trainer, farrier, clinician, barn owner, or equine retailer, this episode gives you actionable strategies to grow, engage, and monetize your audience. 📌 Timestamps: 00:00 Introduction to Email Marketing for Horse Business Owners 00:57 Meet Jamie Samples: Email Marketing Expert 02:15 The Importance of Authenticity in Email Marketing 04:33 Overcoming Email Marketing Myths 06:08 The Power of Email Lists and ROI 12:55 Avoiding Over-Emailing and Finding the Right Balance 22:29 Reviving a Dormant Email List 35:45 Crafting Effective Welcome Series Emails 45:36 The Power of Storytelling in Email Marketing 46:49 Understanding Email Metrics and Their Impact 48:44 Strategies for Improving Open and Click-Through Rates 51:34 Building Relationships Through Email Marketing 54:45 The Long Game: Consistency and Patience in Email Marketing 57:52 Adapting Communication to Engage Different Audiences 01:01:41 The Importance of Consistent Email Marketing 01:10:03 Simplifying Email Marketing for Horse Business Owners 01:12:45 The Value of Email Marketing for Long-Term Business Success 01:18:54 Introducing the Email Revenue Roadmap Course #HorseBusiness #EmailMarketing #EquineBusiness #HorseIndustry #HorseBusinessTips #EquestrianMarketing #BusinessGrowth #HorseTrainer #BarnOwner

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