The Recap | The renaissance of commerce: Phillip Jackson on brand nostalgia, Amazon vs. Walmart, and consumer archetypes

23/06/2023 47 min Temporada 4 Episodio 16
The Recap | The renaissance of commerce: Phillip Jackson on brand nostalgia, Amazon vs. Walmart, and consumer archetypes

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Episode Synopsis

Join our Recap host Kristen once again as we sit down in an interview with renowned retail expert Phillip Jackson of Future Commerce to explore the renaissance of commerce. Get ready to gain valuable insights on how capitalizing on nostalgia, navigating the battle of the marketplaces, and leveraging consumer archetypes have an impact on our shopping experiences.Check out Future CommerceArchetype’s Journal by Future CommerceFollow Phillip Jackson on TwitterHeadlines mentioned:“If you’re building for this moment, you’re already late” interview with Calvin Lammers and Future CommerceFTC sues Amazon for using ‘deceptive’ tactics to sign up customers for PrimeWalmart just announced a competing sale at the same time as Amazon’s Prime DayCarnation Breakfast Essentials Shakes Up the Breakfast Aisle with New Girl Scout Cookie Inspired FlavorsGorgie ‘Feels Like The Sequel’ Of Lively: Serial Entrepreneur Michelle Cordeiro Grant Details Plans To Facelift The $20 Billion Energy Drinks Industry