Listen "#329: Pricing Is Mostly Arbitrary"
Episode Synopsis
How do you know if (or when) you're pricing yourself beyond what the overall market can bear? That's the question I address in today's short podcast episode. I talk about this idea of "what the market can bear," ... and why that shouldn't be your main factor in pricing decisions. Instead, I offer 3 other factors to help you arrive at your best fee.
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ZARZA We are Zarza, the prestigious firm behind major projects in information technology.