Are we completely hung up on the algorithms and gaining organic reach? It's becoming harder and harder to curate attention based on what each of these free platforms wants. Yes, the platform is free, but is it coming down to having to spend money just to get reach online?Partly, yes. Today, I'm talking about paid search which I break up into two groups - Social Media and Pay Per Click (Your Google Ads).  I'm also suggesting Neil Patel as a resource for you to take a look at and learn more about how each of these can work for you.Let's talk through this so you can understand what paying for clicks should really be all about and that it works best to funnel people to your site or the thing that you want them to purchase from you - sales funnels for Cosplay. Find us online:https://www.heroesofcosplaysanctuary....Find the Sanctuary on Social:With Co-Host @astravoidcosplayFollow Her On Instagram & Join Her TikTok Community!https://linktr.ee/AstraVoidCosplay​​​...And Host ScottyBVero: @scottybofficialLike, Comment, and SUBSCRIBE to our YouTube Channel!YouTube: https://www.youtube.com/channel/UCZst......Of course you can share the video and follow us Online:Facebook: https://www.facebook.com/hocspodcast​...Instagram: @heroesofcosplaysanctuaryTwitter: @hocspodcastFind the Sanctuary on Social:With Co-Host @astravoidcosplay Join Her Twitch Community! Follow Her On Instagram Subscribe to her YouTube ChannelLike, Comment, and SUBSCRIBE to the YouTube Channel!YouTube: https://www.youtube.com/channel/UCZst......Of course you can share the video and follow us Online:Instagram: @heroesofcosplaysanctuaryTwitter: @hocspodcast

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