In this episode of HearSay Shorts, host Sojin Rank talks to Anna Newton, Senior Manager, Website Marketing at AudioEye, about key strategies for optimizing websites and conversions and the critical role accessibility plays in this. Anna also shares how digital accessibility results in benefits organizations may not have thought about, including higher SEO rankings, a better user experience, and higher conversion rates.--View transcript: https://aeurl.xyz/hearsay-shorts-with-anna-newton-transcriptHearSay Shorts is an AudioEye series that brings you inspiring short stories on digital accessibility from the disability community and beyond.HearSay Shorts is produced by Sojin Rank, Mike Barton, Mariella Paulino, Missy Jensen, and Max Ivey. Edited by Alex Dorrier.

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