In this episode of the Health Care Connections podcast, host Jeremy Winn interviews Kristina Hall, founder of Hall Social, about her journey into social media marketing within the healthcare sector. Kristina shares her insights on the importance of authentic content, the evolution of social media, and how healthcare providers can effectively engage with their audience. She emphasizes the need for a cohesive online presence and the significance of metrics in measuring success. The conversation highlights the role of millennials in the digital age and the necessity for healthcare professionals to adapt to changing consumer behaviors.

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