Listen "Getting to "WHY?""
Episode Synopsis
CLICK HERE TO DOWNLOAD Virtue Health Case Study - 400-EMPLOYEE HEALTHCARE COMPANY EXPANDING ACROSS THE US "I thought the meeting went great. My presentation includes our company's history, location, experience, the logos of the clients we've won... Why does the prospect keep screening my calls after that?"(a typical question in a broker's daily life). Let's clarify: discovery work is not about the broker.It's now about helping a prospect discover something about themselves, namely, WHY they should do something different. Bestselling authors advise, "Someone needs to bleed in the first line..." The more time it takes you to start that conversation, the less interested your client will be in what you have to say. Join John Sbrocco and Craig Lack tonight for the weekly episode of the Heads Up Adviser Show: "GETTING TO WHY." Here's what we'll cover: ✔️ Why change? - give your prospects a good enough reason✔️ Why now? - the timing is everything✔️ What are the consequences? - give them a clear vision of the future NEXT STEPS: 1. Join Heads Up Adviser Facebook Group 👉 https://bit.ly/37hJFyk2. Visit Heads Up Adviser Website 👉 https://bit.ly/36cYv7C 3. Subscribe on Youtube https://bit.ly/2QVutkY 4. Subscribe and Listen to Heads Up Adviser Podcast https://apple.co/35GRMDk
More episodes of the podcast Heads Up Adviser
The Power of AI Mental Health
02/12/2025
2025 Self-Funded Claims Update: What You Need to Know Before Your January 1, 2026, Renewal
16/10/2025
Habits Of Multi 7-Figure Brokers
15/07/2025
Stories of Going Long
06/08/2024
Do You Deserve to Win?
30/07/2024
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.