What happens when a young woman with nothing but raw determination decides to transform her family's struggling business?Martha Razo's journey is a masterclass in entrepreneurial resilience, mathematical precision, and strategic thinking.Starting in a freezing trailer with just a shoebox of papers, Martha turned her father's pallet company from a struggling enterprise into a $14.2 million powerhouse. Her story is not just about business growth—it's about breaking generational limitations and proving that data, passion, and relentless optimism can rewrite your destiny.What You'll Learn :

Embrace challenges as opportunities for growth


Use data-driven decision making to scale businesses


Don't let fear stop you from taking action


Treat failures as valuable learning experiences


Combine technical skills with entrepreneurial spirit



Timestamps:[0:00] From Chipotle to Pallet Empire: The Unlikely Origin Story[0:06] Transforming a Struggling Family Business[0:11] The Power of Data in Business Strategy[0:13] Overcoming Emotional Reactions in Entrepreneurship[0:16] Taking Bold Action Despite Uncertainty[0:19] Mathematical Principles of Business Growth
Connect with Our Guest:

LinkedIn: Martha Razo


Instagram: @martharazo


Book: "Business Diva"


Accelerator Business Summit: www.acceleratorbusinesssummit.com



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