The Middle Child Advantage: SNAP's Ajit Mohan on Connection, Trust, and Scale

17/12/2025 40 min
The Middle Child Advantage: SNAP's Ajit Mohan on Connection, Trust, and Scale

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Episode Synopsis

Ajit Mohan, Chief Business Officer at Snap, joins Michael Kassan to unpack how a “middle child” platform can outmaneuver giants by protecting sacred consumer spaces and betting on deeper connection over infinite scroll. From reimagining advertising inside messaging to challenging marketing leaders to confront inertia, Ajit shares a clear-eyed vision for building relevance, growth, and humanity in the next era of media.See omnystudio.com/listener for privacy information.

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