Revenue. Profitability. Payback Window. Lifetime Value. The list goes on and on what leaders of brands should be tracking. In this episode J.D. and Jonny talk to Taylor Holiday, a Co-Founder and CEO of Common Thread Collective, an eCommerce growth agency that exists to help brands properly scale and organize metric chaos.We tackle:How Taylor helped navigate the brand from a sleep product to a sleep missionHow Taylor navigated his career into founding CTC, and what has got the group to where it is todayWhat he thinks makes a Good Company and how they built that internally and externallyAn eCommerce metric masterclassHow to bring back iconic sports brands of yesteryearA Q4 Holidays predication for all to hearWe wrap up the episode with a roundup of all the movements and news in the greater commerce industry.

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