ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Selling - 038"
Episode Synopsis
SLIMY, SMARMY, AGGRESSIVE: When author, Dan Pink, asked 5000 people for the first word that came to their minds when they thought of sales, these were the top three. But, the truth is we are ALL selling EVERY DAY. You sell project ideas to your boss, restaurant choices to your partner and picking up toys to your kids. On day 1087 of entrepreneurship, we're exploring the bright side of selling, its closely maligned cousin - fundraising! - and 4 critical keys to more successful, less slimy & smarmy selling.
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