Future Proof

Future Proof

Por: Kantar & Saïd Business School, Oxford University
Future Proof is the marketing podcast from Said Business School, Oxford University, and Kantar, the world’s leading marketing data and analytics company. In each episode, we’ll have a frank discussion with an expert, to help brands and business leaders navigate the changing landscape of marketing… and hopefully dispel some myths and misconceptions along the way. Looking at big industry question through both a market research and an academic lens, we can help prepare marketers for the future (with proof). All episodes and more info at https://www.kantar.com/ Hosted on Acast. See acast.com/privacy for more information.
213 episodios disponibles

Latest episodes of the podcast Future Proof

Mostrando página 7 de 11

5. How does a global agency stay agile? 29/03/2021
4. How can you use AI for better outcomes in media? 15/03/2021
3. How can social influencers help brands? 01/03/2021
2. What is changing in the world of advertising? 15/02/2021
1. How will radio and out-of-home advertising evolve? 01/02/2021
73. How can brands make the most of Snapchat? 07/12/2020
BONUS: What’s next for marketing? with Mark Read, WPP 23/11/2020
72. Where do great ads thrive? 16/11/2020
71. How did BlackRock find its purpose? 02/11/2020
70. What is authentic marketing? 19/10/2020
69. What makes JD.com a winning brand? 28/09/2020
68. Why do attitudes about gender equality matter? 14/09/2020
67. What makes a winning advert? 31/08/2020
66. How has COVID-19 challenged media agencies? 24/08/2020
65. What does the future hold? 17/08/2020
64. Why should brands care where their ads appear? 09/08/2020
63. Why should brands embrace the circular economy? 03/08/2020
62. What does it mean to be color brave? 19/07/2020
61. How do we make fashion sustainable? 29/06/2020
60. Why should you care about TikTok? 15/06/2020
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