In this episode of Founders Future, with host Olivia Sammons, we are joined by Erica Sosna, the founder of Career Matters. Erica shares her journey from feeling misaligned in a prestigious government role to becoming a leading career strategist. She delves into her "Career Equation" method, a framework that helps individuals align their strengths, values, and vision to build meaningful success. Erica explains how her consultancy partners with major organizations like Amazon and Microsoft to transform their approach to employee engagement, retention, and empowerment by facilitating powerful career conversations at scale.Erica discusses the effective marketing strategies that have built her reputation, including thought leadership through speaking, writing, and her podcast. She opens up about how a personal, life-altering accident prompted a strategic pivot in her business, shifting focus towards licensing her proven IP to larger consultancies for greater impact. Offering advice to her younger self, Erica emphasizes the importance of embracing discomfort and seizing opportunities when they arise, encouraging listeners to "be bold" in their own entrepreneurial and career journeys.

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