Martin Hodges: B2C v B2B Marketing, Creativity from Compliance & Navigating New Markets

13/11/2025 32 min Temporada 4 Episodio 1
Martin Hodges: B2C v B2B Marketing, Creativity from Compliance & Navigating New Markets

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Episode Synopsis

We're back with Season 4 of Footprints in the Market | Influencing iGaming! On this week's episode, we're delighted to welcome none other than Martin Hodges, Co-Founder & CMO of our official podcast sponsor, BetComply. Martin sat down with Digital Footprints Managing Director Sharon McFarlane for a chat about the differences between B2C and B2B marketing, using compliance restrictions to inspire creativity, navigating new markets and more.