Gary Boomershine founded RealEstateInvestor.com in 2005 out of the need to scale and grow his own real estate investing and home buying business. With a family legacy in the real estate niche, and a long successful career in enterprise and emerging technology markets, Gary saw the vision for RealEstateInvestor.com. He noticed the glaring opportunity to leverage people, processes and technology to gain a leg up in a changing and competitive marketplace. As he worked to develop and use the initial product and service, he saw his real estate business flourish by allowing him to work smarter - not harder and focusing on the one thing that makes money - talking to sellers and making offers. That's when RealEstateInvestor.com began offering its flagship product, REIvault, to the savvy investor market. In this episode Gary holds nothing back when it comes to talking about his marketing strategies. He and Danny get down and dirty into hard data on what works and what really, really works! From direct mail to cold calling, Gary shares with us what he's learned over the last two decades in the real estate industry and how he's truly built a business that can run without him (no really, he took a 6-week sabbatical and never touched the business once!). If you're interested in scaling and growing your passive income, then this is the episode for you. Full of great tips on marketing, everyone is guaranteed to benefit from this episode.

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