Today is a coaching episode with Jane Badu, the founder of online homewares store We Are Nomads. After a holiday to Morocco 6 months ago Jane was inspired to bring the artisanal products she discovered to the UK, and now sources textiles, pottery and accessories from all over Africa. With the logistics all set up, Jane is turning her attention to social media, which is where this episode comes in! We’re talking about getting going on Instagram especially when you have less than 1000 followers - we discuss content creation, the Instagram rumour mill, inviting engagement and being found. 
Here's what we talk about in this episode:

Business journey of an online homewares store
Market research
Knowing your strengths
Growing a following
Scheduling apps
Instagram algorithms
Creating content
Hashtags & captions
Using customers content & testimonials
The Weekend Hashtag Project
Engaging with your followers
Building an audience
What Photography works best
Structuring your feed
Your core messages
Instastories

For links and resources discussed in the show, see the full show notes.
Kayte on Instagram Jane on Instagram

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