ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Episode Synopsis "Developing Purposeful Messages"
Individual people are not the only ones who use social media. Organizations communicate with their constituents all the time using a variety of platforms. Museum professional and part-time science communicator Emily Olsen has experience developing and experimenting with messaging for a variety of audiences, including the public and professionals. On-the-job experiences have led Olsen to understand how each group needs a unique message to engage them with the museum, while still respecting their knowledge base.
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