As rates come down, homeowners and prospective buyers are in for it over the next few months! I've heard stories of people shopping around being bombarded by as many as 250 calls, texts, and/or email solicitations. How do you find a bank, lender, or loan officer you can trust? CEO and Founder or Lendaid, Jerry Devlin, shares his insights on what to look for in a mortgage lender. We discuss how Lendaid, Inc evaluates mortgage originators and how that can aid realtors and homebuyers when selecting a lending partner. We also share how customers, referral partners, and hiring managers can "read between the lines" on reviews to decifer between "raving fans" and bots or just raving crazy people. We also share effective ways (any small business owner) can leverage customer feedback to grow your business.

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