Listen "#38: How to Create a Trustworthy Cleaning Brand (Even if You've Messed Up)"
Episode Synopsis
Your brand isn’t built when you say the right things. It’s built in the messy moments when no one’s watching... and when the consequences catch up. In this episode, Stephanie unpacks a controversial cleaning industry trend (yep, naked cleaning) and uses it as a jumping-off point to talk about integrity, consistency, and long-term brand building.
Whether you're navigating pricing mistakes, hiring growing pains, or just trying to look more professional online — your reputation is made one choice at a time. You don’t need perfection. But you do need consistency.
Key Takeaways:
Why one off-brand choice can tank 364 great ones
How inconsistency shows up in ways you might not notice
The checklist of things clients remember — and talk about
Real talk on tattoos, topless cleaners, and tabling events
How to make your brand “spectacular” in your city
Mentioned in this Episode:
ZenMaid Software
ZenMaid Facebook Mastermind group
Try ZenMaid free for 14 days
Rather read than listen? Check out the full episode write-up on our blog.
Whether you're navigating pricing mistakes, hiring growing pains, or just trying to look more professional online — your reputation is made one choice at a time. You don’t need perfection. But you do need consistency.
Key Takeaways:
Why one off-brand choice can tank 364 great ones
How inconsistency shows up in ways you might not notice
The checklist of things clients remember — and talk about
Real talk on tattoos, topless cleaners, and tabling events
How to make your brand “spectacular” in your city
Mentioned in this Episode:
ZenMaid Software
ZenMaid Facebook Mastermind group
Try ZenMaid free for 14 days
Rather read than listen? Check out the full episode write-up on our blog.
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.