Joe shares his journey from being a solo plumber trapped by fear and scarcity thinking to acquiring Northern Air and building a real team. He opens up about the mental barriers that kept him stuck doing all the work himself, even with part-time help, and how the opportunity to partner with an established company shifted his entire approach to growth. This conversation explores the psychological challenges of scaling a service business and the moment when everything changed.BIG IDEA"I was to a point with my original, my first company to where it I still couldn't grow even though I had a couple of part-time helpers. I was the one like in the trenches still doing all the work."Contact us at FeelNorthernAir.com.

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