Conference takeaways, CEO mindset shifts and marketing frameworks from 2025 events that can position a business for stronger, more intentional growth in 2026.This episode of Fearless and Focused recaps lessons from Texas Leaders Forum, She Leads Summit, AC 25, Mega Agency Conference and the Fearless and Focused retreat, turning a full year of travel and training into practical moves for women building agencies and brands.In this conversation, topics include: -Showing up online with clarity, confidence and a clear niche audience instead of guessing what to post -Turning content into policies by speaking directly to ideal clients and blending traditional marketing with modern social strategy -Using community and connection at She Leads to break isolation, ease imposter feelings and build friendships that last beyond the event -Planning and execution tools like Trello boards, business planning and leadership practices that keep big goals organized -The DATA framework for agency owners: Diversify, Accountability, Tracking and Adjusting -Diversifying lead sources, setting expectations for teams, and protecting marketing spend with strong processes and consequences -Stacking direct mail with paid social ads to touch the same households twice and boost ROI -Shifting into CEO mode at Mega Agency, delegating with the 70-30 rule and focusing on profit and cash flow instead of chasing every carrier target -Expanding income beyond the agency through other businesses and investments -Why intimate retreats create next level breakthroughs, collaboration and clarity going into a new year -Choosing a word of the year to anchor decisions, priorities and energy for 2026Share this episode with a woman in leadership who is setting a stronger standard for 2026, then comment with a word of the year and the conference or event that created the biggest shift this year.Subscribe to Fearless and Focused for weekly conversations on business, leadership and life that keep women entrepreneurs bold, strategic and supported.

Ver todos los episodios