Ercan Altug Yilmaz Gamification in Action The TOY FrameworkIn this episode, Dave Eng interviews Ercan Altuğ Yilmaz, a leading gamification expert and creator of the TOY Framework—an evolution of existing models like Werbach’s D6 and Octalysis. Drawing from over a decade of experience and 100+ projects, Yilmaz explains how TOY’s ten-step structure blends theory with practical business needs, emphasizing behavior change beyond badges and rewards. He discusses the importance of human- and company-centric objectives, his use of 118 gamification cards, and the role of nudges in organizational settings. The episode also explores balancing academic theory with real-world application in gamified learning.If you liked this episode please consider commenting, sharing, and subscribing.Subscribing is absolutely free and ensures that you’ll get the next episode of Experience Points delivered directly to you.I’d also love it if you took some time to rate the show!I live to lift others with learning.  So, if you found this episode useful, consider sharing it with someone who could benefit.Also make sure to visit University XP online at www.universityxp.com University XP is also on Twitter @University_XP and on Facebook and LinkedIn as University XPAlso, feel free to email me anytime at [email protected] on!Get the full transcript and references for this episode here: https://www.universityxp.com/podcast/144Support the show

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