Listen "You’re Optimizing Wrong: When to Tweak vs. Rethink Strategy"
Episode Synopsis
In this episode, we break down the difference between real-time optimizations and strategic shifts, and how often you should be making each one.You’ll learn:Who should own day-to-day tweaks vs. high-level decisions What tactical changes keep performance sharp without derailing strategyWhen to revisit your foundational messaging, audience targeting, or channels Where to ground your decisions (hint: it’s not just your gut)Why mixing up optimization and strategy is where most teams go wrongWhether you're in-house or agency-side, this conversation will help you stop chasing metrics and start steering with purpose.Want to just read or listen? https://elevatedmarketing.solutions/youre-optimizing-wrong-when-to-tweak-vs-rethink-strategyTired of vague marketing advice? So are we. This podcast brings you real, in-the-trenches conversations about what actually works no scripts, no fluff, just honest strategy and real-time insights.
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.