Listen "507: Macy's is Using Pinterest Pincodes in Summer Campaign"
Episode Synopsis
Macy’s recently launched an out-of-home experiential campaign that asks consumers to use their phones at popular summer spots around the United States.
In partnership with Pinterest, these places feature Pinterest Pincodes that consumers can scan with their phones, and are then directed to a Pinterest board with outfits curated for that specific location.
In partnership with Pinterest, these places feature Pinterest Pincodes that consumers can scan with their phones, and are then directed to a Pinterest board with outfits curated for that specific location.
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.