389: Amazon is Sending Free Samples Based on Your Data

eCommerce Minute
23/01/2019 8 min Temporada 1

Listen "389: Amazon is Sending Free Samples Based on Your Data"

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Episode Synopsis

Axios reports the online giant has partnered with brands including Folgers and Maybelline to send free samples directly to your home.  The companies will target Amazon Prime subscribers based on the company’s massive collection of personal data on its users, including things like browsing, order, and engagement history.
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