Leslie Roumilhac is the Creative Director at eCommerce agency Limesharp. She’s also obsessed with researching best-in-class sustainability initiatives in eCommerce.  Hit PLAY to hear: 🔎 Why shouting about sustainability might hurt your brand 🌿 How LimeSharp blends design with eco-friendly practices 🛒 The smart way to guide customers toward greener choices 💬 Why honesty (not perfection) wins loyal customers 🔄 The big opportunity brands are missing in circular commerce  Key timestamps to dive straight in: [03:12] UX design journey from Paris to London. [09:22] Sustainability: transparency over greenwashing. [10:14] Transparent product sourcing and efforts. [13:55] Timing of sustainability education. [16:44] Post-purchase sustainability challenges. [18:33] Listen to Leslie’s Top Tips! Full episode notes here: https://ecmp.info/537..This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/---
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