That lead magnet collecting digital dust on your website? Yep, the one with exactly zero sign-ups this month. Don't trash it. Seriously. In this episode, I'm tackling the lead magnet problem EVERYONE faces but nobody talks about: what to do when your freebie flops. I'll show you exactly how to breathe new life into your existing lead magnet without starting from scratch (because who has time for that?). You'll learn: Why most lead magnets fail in 2025 (spoiler: it's not 2015 anymore) Three powerful levers to pull instead of creating something entirely new How to make your lead magnet actually ATTRACTIVE to your ideal clients Simple tweaks that can double your conversion rates overnight The "refresh not restart" framework that saves you hours of work The bottom line? You already have what you need. Your existing lead magnet just needs the right makeover to start bringing in quality subscribers who actually want what you're selling. Stop building endless new lead magnets and start making the ones you have actually work.   RESOURCES MENTIONED: EP 10 How to grow your lead magnet fast EP 74 Lead Magnets that are working now Lead Magnet Magic   Want to see more of what I get up to when I’m not podcasting? Hang out with me on Instagram @yaelkeon Get my freebie: 80+ Fill in the Blank Email Ideas Get the FREE getting started course: Get Started with Email Marketing Shop The Email Marketing Superstore Join The Email Experience 1-1 Consulting  See omnystudio.com/listener for privacy information.

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