Billion dollar sprint: BrightDrop harnesses start-up mentality and GM's strengths

09/05/2023 42 min Temporada 1 Episodio 2
Billion dollar sprint: BrightDrop harnesses start-up mentality and GM's strengths

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Episode Synopsis

Travis Katz, CEO of BrightDrop, shares how he navigates the challenges of developing a cutting-edge enterprise, while strategically leveraging GM's powerhouse capabilities and maintaining agility every step of the way.  The New Automotive Mandate: Moving from Building Products to Building Businesses  See www.mckinsey.com/privacy-policy for privacy information