Ep. 24 - Smarter Segmentation Is the Fix for Your Cold Database

Driven Ops Power Talk
05/08/2025 13 min Temporada 2 Episodio 10

Listen "Ep. 24 - Smarter Segmentation Is the Fix for Your Cold Database"

Descargar episodio Ver en sitio original

Episode Synopsis

We're diving into the all-too-common problem of database fatigue in email marketing, where engagement starts to fall and unsubscribes start to rise. Let's unpack why the "spray and pray" approach needs to die for good and look at smarter strategies for segmentation, re-engagement, and governance to keep your email list healthy and responsive.

More episodes of the podcast Driven Ops Power Talk

Ep. 23 - Navigating change at work as an ops professional 08/07/2025
Ep. 16 - Making your work in Marketing Operations visible, and proving your value to leadership 19/03/2025
Ep. 11 - Mastering Email Deliverability in Marketing Operations 22/10/2024
Ep. 10 - Tech Review Series: Asana vs. ClickUp 08/10/2024
Ep. 1 - Our Top 5 Best Practices for Documentation 28/05/2024
Ep. 25 - Sales process that works: aligning reps, data and leadership 16/09/2025
Ep. 6 - Navigating AI in Marketing Operations: Insights and Real-World Uses 06/08/2024
Driven Ops Power Talk - Trailer 22/05/2024
Ep. 17 - Corporate drama?! Rippling vs. Deel Lawsuit breakdown, with our thoughts 01/04/2025
Ep. 14 - An introduction to Lead Lifecycle Architecture 12/12/2024
© 2003-2026 ZARZA | AHEAD OF OUR TIME
privacy policy
In God we trust In God we trust
PreSales Questions? Click Here
or call our toll-free line at +1-888-5002068 Miami, Florida, USA