This episode traces the controversial origins of the Volkswagen Beetle as a Nazi propaganda project and its remarkable transformation into a symbol of peace and love. We delve into Ferdinand Porsche's original design specifications, the post-war British salvation of the company, and the car's evolution into an American counterculture symbol. The episode also explores the brilliant 'Think Small' advertising campaign that revolutionized marketing and helped the Beetle overcome its dark origins. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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