"Personalisation at scale without being creepy is tricky!" — How data powers modern media businesses

DPP Podcast
05/12/2024 35 min Episodio 41
"Personalisation at scale without being creepy is tricky!" — How data powers modern media businesses

Listen ""Personalisation at scale without being creepy is tricky!" — How data powers modern media businesses"

Descargar episodio Ver en sitio original

Episode Synopsis


How are media businesses using data to become more data driven, and how is data being used to power operations? Experts from Couchbase and Google Cloud speak with the DPP Podcast to answer the Big Data questions about personalisation, AI, and why nobody wants to use a prompt to create a full feature movie.Show NotesIn this episode of the podcast, DPP CEO Rowan de Pomerai is joined by:Buzz Hays, Google Cloud | Global Lead Entertainment IndustryJeff Morris, Couchbase | VP Product & Solutions Marketing

More episodes of the podcast DPP Podcast

AI-powered shorts and intercontinental collaboration: Insights from Fox and Media Cluster Norway 04/11/2025
Developing industry partnerships vs consolidation & centralising: Insights from the floor at IBC 2025 29/09/2025
Agentic AI in action: Automating manual media workflows with Hearst Networks EMEA and Prime Focus Technologies 29/08/2025
What is the Creator Economy and what does it mean for 'traditional' media? 30/07/2025
"What are we doing about YouTube being bigger than all of us combined?" — Media Supply Festival 2025 reflections 25/06/2025
Cloud Native Distribution — How cloud technologies are rewriting content distribution beyond just streaming 28/05/2025
Media CTO Agenda 2025: "How do CTOs reduce Opex and move to the cloud?" 13/05/2025
"We are bad at communicating our strategy to vendors" — Customer reflections on supplier relations at DPP European Broadcaster Summit 2025 28/04/2025
"Vendors need to give broadcasters a clear path to the cloud" — Supplier Business Leaders reflections from European Broadcaster Summit 2025 10/04/2025
DPP 2025 Predictions: 'Deploy or Die', AI romance is over, we're all copyright lawyers now, and power shifts to creator economy 27/02/2025
© 2003-2025 ZARZA | AHEAD OF OUR TIME
privacy policy
In God we trust In God we trust
PreSales Questions? Click Here
or call our toll-free line at +1-888-5002068 Miami, Florida, USA