Episode 9: Purpose - the link between corporate morality and customer/employee loyalty, with Ros Hunt

05/02/2021 31 min Episodio 9
Episode 9: Purpose - the link between corporate morality and customer/employee loyalty, with Ros Hunt

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Episode Synopsis

In this episode of the Don't Shoot The Messenger podcast, I talk Ros Hunt who helps businesses define and communicate their core purpose and wider value to society. We discuss:⭐️ Why purpose is important to customers, employees and shareholders, particularly during a pandemic.⭐️ How communications professionals need to be at the heart of this conversation. ⭐️ The fragile link between purpose and profit.⭐️ The danger of being dressed as a snowman in a shopping centre.I hope you enjoy this timely episode. Please have a listen, like and subscribe. You can get in touch with me on social media @thedstmpodcast.Send us a textYou can find me here:WebsiteLinkedInAll resources

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