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Listen "#27 B2B Sales Trends 2025 | Mikko Honkanen"
Episode Synopsis
In this episode of the "Don't Blame the CRM" podcast, we reflect on a decade of predicting B2B sales trends and look ahead to 2025.Since 2015, we’ve highlighted six key trends each year. Early predictions included Sales Automation, AI, and SDRs.Later, sales playbooks and personalization emerged. Post-COVID, PLG, RevOps, and hybrid teams took focus. Most recently, generative AI, signal-based selling, and near-bound strategies have shaped the industry. What’s next for 2025?Here are our predictions:1. AI Agents and Co-pilots starting to become mainstream2. Discipline as a competitive edge3. Founder/Executive-led sales & lead generation4. Retention is the key5. Self-serve adoption continues to grow6. Time for Chief GTM OfficersTune in to discover more details about the trends that are set to redefine B2B sales and how to stay ahead.---Vainu specializes in providing relevant, reliable, and timely company data for B2B businesses and helps B2B professionals plan and execute effective sales and marketing initiatives at scale. To find out more about Vainu, visit https://www.vainu.com
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