Welcome to another thrilling episode of Digital Marketing Matters, your go-to podcast for all the latest and greatest developments in digital marketing. This week's episode delves into crucial insights from a recent panel at Forbes Women's Week, spotlighting innovative digital communication paradigms that are reshaping the world of marketing.  Our hosts engage in an enlightening discussion with esteemed panelists from Impact.com, One Shot Group, and Action Agency. They shed light on several key topics, including the indispensable role of content, the distinctive approach of talent agency Futura Management, and the increasing necessity of clear and transparent corporate communication.  Furthermore, the episode dives deep into the emerging trends around influencer marketing, specially in relation to Gen Z, a demographic that heavily consumes and interacts with digital content. Besides, it also offers an intriguing look at Impact.com's revolutionary SaaS solution which assists businesses in effectively managing influencer relationships.  In upcoming episodes, get ready for a detailed exploration of these revelations and their direct influence on SEO, email marketing, and digital advertising. So tune in and stay ahead of the curve as we dissect the advancements that truly matter in digital marketing. Links:Forbes Women’s Week: le protagoniste e le foto della penultima giornata sulla comunicazione digitale

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