ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Building a Corporate YouTube Channel "
Episode Synopsis
Digital is an interesting marketing channel in that it works for brands of all sizes, from the independent contractor all the up to enormous international conglomerates. So, it’s interesting to see so many corporations leave YouTube out of their digital strategy.
Sure, it’s easier to set up a YouTube channel for a small shop compared to a big company with hundreds of offices – but the benefits outweigh the challenges in getting a strategy in place.
Sure, it’s easier to set up a YouTube channel for a small shop compared to a big company with hundreds of offices – but the benefits outweigh the challenges in getting a strategy in place.
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