Listen "Entry 16: Making enterprise specific content"
Episode Synopsis
What should you do when trying to attract enterprise targets with content? We assumed that we’d have to create dedicated content just for them. Turns out we were wrong. Listen to hear where we landed with enterprise content.
More episodes of the podcast Diary of a first-time CMO volume 2
The last word
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Final entry: My big bets
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Bonus entry 12: Distributing our content
26/11/2024
Entry 38: Our updated content strategy
26/11/2024
Team entry 6: Warming up a region with marketing - LinkedIn post authored by Liam Bartholomew
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Entry 36: Implementing AI in marketing
26/11/2024
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.