ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Entry 34: Redirection"
Episode Synopsis
What do you need to report on when you make the switch to demand gen? Alice unpacks splitting the funnel and getting your reporting in shape.
More episodes of the podcast Diary of a first-time CMO
Conclusion
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Entry 63: My dream demand gen marketer
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Entry 62: My predictions
08/02/2023
Entry 61: The 10% more mindset
08/02/2023
Entry 60: Attracting talent
08/02/2023
Entry 59: Don’t backslide
08/02/2023
Entry 58: Content team in a demand gen org
08/02/2023
Entry 57: Rebranding Cognism
08/02/2023
Entry 56: Imposter syndrome
08/02/2023
Entry 55: On-demand, ungated, free content
08/02/2023
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