In today’s digital landscape, bots account for a staggering 80% of web traffic. But what does this mean for your business? In this episode, we dive into the impact of bot traffic on your website, how it affects your data, and strategies to protect your brand from fraudulent activity. Learn how to differentiate between real and fake visitors, optimize your website’s performance, and safeguard your digital marketing efforts. Tune in to discover the essential steps for keeping your business secure in a world increasingly dominated by bots.

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